From decision to first customers
We work in the market with your people for three to nine months. Together we shape a local customer profile and pricing, open partner and distributor channels, and launch. We stay until qualified pipeline is coming in and the first local contracts are signed.
Six things we build in your new market
Entry is not a report. It is a set of working assets that produce revenue. We build them with you.
Local customer profile
Who buys in this market, how they buy, and who they compare you with. We find the truth before you spend.
Positioning and pricing
Your offer and price points adapted to local expectations and competitors. No copy-paste from home.
Partners and distributors
Introductions made directly to your team, so the relationships stay with you. Not with us.
Local visibility
Presence in local search and in AI answers for your category in the new country. Buyers find you.
We do the groundwork with buyers and partners
We run local research with buyers and partners. We localise your product, offer, and pricing, then sign off a launch plan with your leadership.
We build the channels and the first team
Partner and distributor conversations begin. We set up local visibility, make the first hires, and configure your CRM.
We launch and track against qualified pipeline
Campaigns go live, outreach begins, and partners are activated. We track everything weekly against qualified pipeline.
We review what the market is telling us
We hold a checkpoint on the evidence. The plan is adjusted where the market says so.
We hand over a market your team can run
You get playbooks, dashboards, and an ownership map. Your team runs the market independently.
Who does what, agreed at kickoff
Every Enter engagement starts with a shared ownership map, so everyone knows who is responsible for each task, partner and number. The split shifts with your setup. Where there is no international team, we carry more of the work. Where there is an established function, we focus on the corridor your people have not worked yet.
Metheus leads
Local research, partner sourcing, launch planning, and provider coordination.
Your team leads
Customer relationships, product decisions, final hiring, and revenue targets.
We build together
The launch plan, pricing, pipeline rhythm, and post-handover playbooks.
The office behind your launch
We work where the work is. On the ground.
How RebusLabs won its first clients in Switzerland and Germany
A Turkish software team with a strong product and no DACH presence. We built the entry from the ground up.
Fees tied to progress in the market
Enter runs for three to nine months. Fees are linked to milestones you can see in your own pipeline.
Hiring a country manager or setting up a local entity?
The Market Entry Checklist covers everything our partners confirm before a launch. Nothing important surfaces after you have committed.
Entity basics
Tax, regulatory and legal requirements confirmed before you spend.
Localisation
Pricing, positioning and partner criteria adapted to the market.
Why enter with Metheus
We have done this before. You get the benefit.
In-market knowledge that cannot be faked
We know the regulators, the partners, and the shortcuts.
Faster time to first revenue
We cut entry timelines in half for most clients.
Reduced operational risk from day one
We handle compliance so you avoid costly mistakes.
Client testimonials
Market entry is a fight. These teams won theirs.
FAQs
The practical questions teams ask before committing to a launch.
Yes. Depending on the route, our teams in London, Chicago or Istanbul work locally with you, backed by partner networks in each corridor. Our Hong Kong office opens soon.
Yes. The first weeks include a short review of the decision, which catches any gaps before money goes into the launch.
Your team. We make introductions directly and step back once each relationship is running.
The checkpoints are there for exactly that. If the market needs a deeper reset, the Recover team picks it up with the full context.
We usually coordinate them. You deal with one accountable partner while we manage the local providers.
Still have questions?
Talk to our team about the Enter service.
Tell us which market you're opening
Share the country, your timeline and the team you have in place. A partner who has worked that route will come back with a first view on how to approach it.
